Clinical Trial Marketing — What We Do

 

We create plain-language, marketing designed to support approved participant recruitment for clinical trials.

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Our clinical trial marketing helps:

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• People discover approved clinical research studies

• Research teams share study information clearly and respectfully
   

Important: CMSBT does not pre-screen, assess eligibility, or enrol participants. All participant eligibility and enrolment decisions are made by the research site or trial team.​

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How Expressions of Interest Work

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Clinical trials supported by CMSBT include an enrolment enquiry form where participants can express interest in a study.

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Information submitted through our enrolment form is securely sent directly to the clinical trial site or research team— we do not assess eligibility or make decisions about participation.

Submitting an enquiry form does not mean you are eligible or enrolled in a trial.

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Education & Awareness Campaigns​

Not everyone fully understands clinical research or what it means to take part in a trial. That’s why we also deliver education and awareness campaigns that explain:

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• What clinical trials are

• How research works

• Health conditions and treatment pathways
  
  These campaigns are educational in nature — they are not designed to recruit participants and do not influence eligibility.

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Ethics, Compliance & Plain Language​

 

Ethical communication is central to everything we do.

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All marketing and awareness content is:

• Designed to meet Australian research ethics standards

• Written in plain language

• Reviewed with sponsors, CROs, and research site teams

• is only published after Human Research Ethics Committee (HREC) approval
   

We focus on education, clarity, and respect — not pressure or persuasion.

 

Who We Work With
 

We partner with:

• Contract Research Organisations (CROs)

• Trial Sponsors

• Research Sites and Investigators

• Universities and medical research organisations

Our services are tailored to the study, target audience, and ethics requirements.

 

Get in Touch

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If you are planning a clinical trial or an education campaign and need ethical, human-centred marketing support, we’d love to help.